LoadingLoadingLoadingLoadingMaster marketing digital. 6 cours, 1,800 heures, sans frais de scolarité.
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Master marketing digital. Master Marketing digital à Université Africaine du Futur : 6 cours, 180 crédits et 1,800 heures d'apprentissage notionnel, à raison de 10 heures par crédit. Les heures indiquées sur chaque cours font exactement ce total. Le diplôme est entièrement en ligne. Il n'y a pas de campus à rejoindre. Master Marketing digital is taught as one award, not a list of unrelated modules. The published length is 18 mois, and the credit total is 180. Students move from Public et offre through Public et offre; Canaux; Message; Mesure; Dossier de campagne; Projet : dossier marketing, and finish on Projet : dossier marketing. Each course has a question, a method, and a submission. In this field, students justify a marketing decision with evidence rather than a slogan. Reading is a brief, a channel note, and a measurement plan. The artefact a marker expects is a campaign or content recommendation with audience, channel, and measure. The award is built so that a graduate can do the following in practice: Produire un dossier professionnel en Marketing digital Choisir une méthode et écrire ce que la preuve ne permet pas Tenir un dossier qu'un tiers peut relire Teaching assumes the student can read a source, attempt a problem before the seminar, and revise after feedback. Attendance at live seminars is part of the design. The capstone or final course must use the methods of the earlier courses; a project that ignores them does not pass. The pages for each course name the topics that are examined. Those topics are the syllabus. A brochure line is not a substitute for them.
Chaque crédit vaut 10 heures d'apprentissage notionnel. L'addition des cours fait 180 crédits et 1,800 heures.
Faculty spotlight
Université Africaine du Futur encadre les cours et le dossier final. L'encadrement est assuré par l'école qui porte le diplôme.
Study online
Tuition is free. Examinations are free. There is no exam fee. Study from anywhere in the world.
| Code | Course | Credits · hours |
|---|---|---|
| S1UGH01 | Public et offre Public et offre (S1UGH01) is a 30-credit course on Master Marketing digital, with 300 notional learning hours. By the end, students can justify a marketing decision with evidence rather than a slogan, using Public et offre as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a brief, a channel note, and a measurement plan. Seminar time is for the decision, not for reading the materials aloud. Assessment is a campaign or content recommendation with audience, channel, and measure. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone.
| 30 · 300 h |
| S1TMI02 | Canaux Canaux (S1TMI02) is a 30-credit course on Master Marketing digital, with 300 notional learning hours. By the end, students can justify a marketing decision with evidence rather than a slogan, using Canaux as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a brief, a channel note, and a measurement plan. Seminar time is for the decision, not for reading the materials aloud. Assessment is a campaign or content recommendation with audience, channel, and measure. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone.
| 30 · 300 h |
| S1TWI03 | Message Message (S1TWI03) is a 30-credit course on Master Marketing digital, with 300 notional learning hours. By the end, students can justify a marketing decision with evidence rather than a slogan, using Message as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a brief, a channel note, and a measurement plan. Seminar time is for the decision, not for reading the materials aloud. Assessment is a campaign or content recommendation with audience, channel, and measure. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone.
| 30 · 300 h |
| Code | Course | Credits · hours |
|---|---|---|
| S1T2J04 | Mesure Mesure (S1T2J04) is a 30-credit course on Master Marketing digital, with 300 notional learning hours. By the end, students can justify a marketing decision with evidence rather than a slogan, using Mesure as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a brief, a channel note, and a measurement plan. Seminar time is for the decision, not for reading the materials aloud. Assessment is a campaign or content recommendation with audience, channel, and measure. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone.
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Modules are assessed through a published mix of coursework, applied projects, and examinations. Exam windows are announced in advance so students in other time zones are not forced into overnight sittings. Alternative arrangements are available where documented.
The published duration is 18 mois. Teaching language: French. Actual time-to-complete depends on mode and any recognised prior learning.
This is a fully online award. You study from your country. No student visa and no campus relocation are required.
Degree tuition for this award is published as £0 / tuition-free on the online pathway. Examination or administrative fees may apply at checkout — never an annual tuition invoice. Check the Fees page for any extras.
Requirements are grouped on this page (academic, English, documents). Equivalent qualifications are considered. English may be waived after prior English-medium study.
Assessment is typically a mix of coursework, projects, and examinations. Doctoral awards include a thesis or dissertation and an oral examination. Details sit in the programme specification and module outlines.
Recognition of the award for local employment, professional licence, or ministry attestation is decided by your employer or regulator. African Future University publishes verification pages for certificates. We do not claim automatic equivalence in every country.
Start an application on this website. Progress is saved from the first step. Admissions: admissions@afutureuni.com.
Recognised & Accredited
| 30 · 300 h |
| S1TCJ05 | Dossier de campagne Dossier de campagne (S1TCJ05) is a 30-credit course on Master Marketing digital, with 300 notional learning hours. By the end, students can justify a marketing decision with evidence rather than a slogan, using Dossier de campagne as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a brief, a channel note, and a measurement plan. Seminar time is for the decision, not for reading the materials aloud. Assessment is a campaign or content recommendation with audience, channel, and measure. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone.
| 30 · 300 h |
| S1SIK06 | Projet : dossier marketing Projet : dossier marketing (S1SIK06) is a 30-credit course on Master Marketing digital, with 300 notional learning hours. By the end, students can justify a marketing decision with evidence rather than a slogan, using Projet : dossier marketing as the working context rather than a generic management example. The course is taught in three movements. First, students establish the terms and the decision the course is about. Second, they apply the method to a case, dataset, text, or design and compare it with a weaker alternative. Third, they revise the work after feedback and state what the conclusion cannot support. Preparation uses a brief, a channel note, and a measurement plan. Seminar time is for the decision, not for reading the materials aloud. Assessment is a campaign or content recommendation with audience, channel, and measure. A pass requires a clear method, evidence a marker can check, and an explicit limit. Credit is not awarded for summary alone.
| 30 · 300 h |